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The business and management of ocean cruises [electronic resource] Edited by M. Vogel, A. Papathanassis, B. Wolber.

Contributor(s): Material type: TextTextLanguage: English Series: CABI BooksPublisher: Wallingford UK CABI 2012Edition: 1Description: 275ppContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781845938468
Subject(s): Additional physical formats: Printed edition:: No titleOnline resources: Summary: After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction of these systems. This book brings together industry know-how, managerial experience and academic rigour to cover some of the most important and interesting managerial challenges associated with ocean cruises.
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After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction of these systems. This book brings together industry know-how, managerial experience and academic rigour to cover some of the most important and interesting managerial challenges associated with ocean cruises.

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