Normal view MARC view ISBD view

Managing the marketing function

Rathmell, J.M.

Managing the marketing function Concepts, analysis and application by J.M. Rathmell - New York John Wiley & Sons 1969 - 636 p.

Subjects--Topical Terms:
Marketing

Universal Decimal Class. No.: 658.8 / R 234 M

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

ICAR-Indian Agricultural Research Library

Managing the marketing function