000 00341 a2200133 4500
080 _a658.8.001.7
_bL 279 M
245 1 _aModels, measurement and marketing
_cby P. Langhoff, et. al.
260 _aNew Jersey
_bPrentice-Hall
_c1965
650 _aModels
650 _aMarketing
100 1 _aLanghoff, P.
_d
300 _a216 p.
901 _a127087
999 _c88738
_d88738