000 00298 a2200121 4500
080 _a658.8
_bW 742 M
245 1 _aManagement controls in marketing
_cby R.M.S. Wilson
260 _aLondon
_bHeinemann
_c1973
650 _aMarketing
100 1 _aWilson, R.M.S.
_d
300 _a216 p.
901 _a127694
999 _c88721
_d88721