000 00358 a2200121 4500
080 _a658.8
_bK 848 S
245 1 _aSocial marketing
_bStrategies for changing public behaviour
_cby P. Kotler and E.L. Roberto
260 _aNew York
_bFree Press
_c1989
650 _aSocial Marketing
100 1 _aKotler, P., Roberto, E.L.
_d
300 _a401 p.
901 _a200675
999 _c88694
_d88694