000 00305 a2200121 4500
080 _a338.17(1-77)(063)
_bI 98 M
245 1 _aProceedings
_cedited by D. Izraeli, et. al.
260 _aNew York
_bJohn Wiley & Sons
_c1976
650 _aMarketing System
100 _a
_d
300 _a200 pp.
901 _a131922
999 _c64314
_d64314