000 00335 a2200133 4500
080 _a658.8
_bB 972 M
245 1 _aModern marketing strategy
_cedited by E.C. Bursk
260 _aMassachusetts
_bHarvard University Press
_c1964
650 _aMarketing
700 _aBursk, E.C., ed.
100 _a
_d
300 _a360 p.
901 _a80317
999 _c51609
_d51609