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001 20063180771
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008 130911t20062006enkabd ob 001 0 eng d
020 _z9781845931704
020 _z184593170X
040 _aCtWfDGI
_beng
_erda
_cCtWfDGI
050 1 4 _aTP548.5.T68
_bG56 2006eb
082 0 4 _a663/.2
_223
245 0 0 _aGlobal wine tourism :
_bresearch, management and marketing /
_cedited by Jack Carlsen and Stephen Charters.
264 1 _aWallingford, Oxfordshire, UK :
_bCABI,
_c2006.
264 4 _c2006
300 _a1 online resource (xx, 278 pages) :
_billustrations, maps, charts
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
520 3 _aThis book reviews a broad range of topics concerning wine tourism, including regional development, marketing, cellar door experiences, festivals and events, and tours and trails, with insights from case studies in Europe, North America, South Africa, Australia and New Zealand. The book has 20 chapters and a subject index, and will be of interest to wine tourism researchers and stakeholders in the wine and tourism sectors.
504 _aIncludes bibliographical references and index.
505 0 _aIntroduction / Jack Carlsen and Steve Charters -- Do Tourism and Wine Always Fit Together? A Consideration of Business Motivations / Rick A. Fraser and Abel Alonso -- Land Use Policy and Wine Tourism Development in North America's Pacific Northwest / Peter W. Williams, Karen Graham and Louella Mathias -- Enhancing the Wine Tourism Experience : the Customers' Viewpoint / Linda Roberts and Beverley Sparks -- Wine Tourism and Sustainable Development in Regional Australia / John G. Gammack -- Emerging Wine Tourism Regions : Lessons for Development / Beverley Sparks and Jane Malady -- The Determinants of Quality Experiences in an Emerging Wine Region / Tony Griffin and Alice Loersch -- Influences on Post-visit Wine Purchase (and non-purchase) by New Zealand Winery Visitors / Richard Mitchell -- Electronic Marketing and Wine Tourism / Jamie Murphy -- Understanding the Impact of Wine Tourism on Post-tour Purchasing Behaviour / Barry O'Mahony, John Hall, Larry Lockshin, Leo Jago and Graham Brown -- Wine Tourists in South Africa : a Demand-side Study / Dimitri Tassiopoulos and Norbert Haydam -- Younger Wine Tourists : a Study of Generational Differences in the Cellar Door Experience / Steve Charters and Joanna Fountain -- Survey Timing and Visitor Perceptions of Cellar Door Quality / Martin A. O'Neill and Steve Charters -- Wine Festivals and Tourism : Developing a Longitudinal Approach to Festival Evaluation / Ruth Taylor -- Analysis of Motivational and Promotional Effects of a Wine Festival / Jingxue Yuan, SooCheong Jang, Liping A. Cai, Alistair M. Morrison and Sally J.Linton -- Strategic Planning for a Regional Wine Festival : the Margaret River Wine Region Festival / Jack Carlsen and Donald Getz -- Nautical Wine Tourism : a Strategic Plan to Create a Nautical Wine Trail in the Finger Lakes Wine Tourism Region of New York State / Michael Q. Adams -- Wine Tourism in Portugal : the Bairrada Wine Route / Luis Correia and Mário Passos Ascenção -- Are We There Yet? How to Navigate the Wine Trail / David Hurburgh and Dick Friend -- Conclusion : the Future of Wine Tourism Research, Management and Marketing / Steve Charters and Jack Carlsen.
506 _aAccess limited to subscribing institution.
530 _aAlso available in print format.
588 _aTitle from PDF title page (viewed August 15, 2013).
650 0 _aWine and wine making.
650 0 _aWine tourism
_vCase studies.
650 4 _aFood Economics, (New March 2000)
650 4 _aLeisure, Recreation and Tourism Economics, (New March 2000)
650 4 _aMarketing and Distribution.
650 4 _aCrop Produce.
650 4 _aTourism and Travel.
650 4 _aRural Development, (New March 2000)
650 7 _aFestivals.
_2cabt
650 7 _aMarketing.
_2cabt
650 7 _aRegional development.
_2cabt
650 7 _aTourist industry.
_2cabt
650 7 _aTours.
_2cabt
650 7 _aWine industry.
_2cabt
650 7 _aWines.
_2cabt
655 0 _aElectronic books.
690 _aEE116
690 _aEE119
690 _aEE700
690 _aQQ050
690 _aUU700
690 _aUU850
700 1 _aCarlsen, Jack,
_eeditor of compilation.
700 1 _aCharters, Stephen,
_eeditor of compilation.
710 2 _aC.A.B. International,
_eissuing body.
776 0 8 _iPrint version:
_tGlobal wine tourism.
_dWallingford, Oxon, UK ; Cambridge, MA : CABI Pub., c2006.
_z9781845931704
_w(DLC)2006015964
856 4 0 _uhttps://dx.doi.org/10.1079/9781845931704.0000
_zClick here to access resource
942 _cEB
999 _c313068
_d313068