| 000 | 00498nam a22001817a 4500 | ||
|---|---|---|---|
| 003 | IARI | ||
| 020 | _a9781259026850 | ||
| 080 |
_a658.8:659.1 _bB41A |
||
| 100 | _aBelch, George E. | ||
| 245 |
_aAdvertising and Promotion: _bAn Integrated Marketing Communications Perpective. _c George E.Belch |
||
| 250 | _aFourth | ||
| 260 |
_aIndia _bMcGraw Hill Education _c2014 |
||
| 300 | _axliii, 1016p, | ||
| 700 | _aBelch, Michael A. | ||
| 700 | _aPurani, Keyoor | ||
| 901 | _a288667 | ||
| 942 |
_2udc _cB |
||
| 999 |
_c216778 _d216778 |
||