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Personality and persuasibility by I.L. Janis, et. al. by
  • Janis, I.L., et. al,
Publication details: New Haven Yale University Press 1966
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 301.152 J 33 P.

Hidden persuaders by Vance Packard by
  • Packard, Vance,
Publication details: Australia Penguin Books 1967
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 301.152 P 119 H.

Communication and Persuation Psychological studies of opinion change by C.I. Holvand, et. al. by
  • Hovland, C.I., et. al,
Publication details: New Haven Yale University Press 1953
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 301.1523 H 845 C.

Communication and persuation psychological studies of opinion change by C.I. Hovland, et. al. by
  • Hovland, C.I., et. al,
Publication details: New Haven Yale University Press 1953
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 301.154 H 846 C.

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