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Handbook of modern marketing by V.P. Buell and C. Heyel by
  • Buell, V.P., Heyel, C,
Publication details: New York McGraw-Hill Book Co. 1970
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 B 928 H.

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Marketing management in action by V.P. Buell by
  • Buell, V.P,
Publication details: New York McGraw-Hill Book Co. 1966
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 B 928 M.

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