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2221.
Technological planning and social futures by E. Jantsch by
Publication details: New York John Wiley & Sons 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.51:6 J 35 T.

2222.
Work study by R.M. Currie and revised by J.E. Faraday by
Publication details: Pitman Publishing 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.54 C 976 W.

2223.
Modern developments in investment management a book of readings edited by J. Lorie and R. Brealey by
Publication details: New York Praeger Publishers 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.7 L 872 M.

2224.
Production-inventory systems planning and control by E.S. Buffa and W.H. Taubert by
Publication details: Illinois Richard D. Irwin 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.787 B 929 P.

2225.
Marketing management by H.W. Boyd and W.F. Massy by
Publication details: New York Harcourt Brace Jovanovich 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 B 789 M.

2226.
Marketing logistics and distribution planning edited by M. Christopher and G. Wills by
Publication details: London George Allen & Unwin 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 C 559 M.

2227.
Readings in marketing management edited by P. Kotler and K.K. Cox by
Publication details: Englewoof Cliffs Prentice Hall 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 K 87 R.

2228.
Macromarketing A social perspective by R. Moyer by
Publication details: New York John Wiley & Sons Inc. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 M 938 M.

2229.
Marketing mystique by E.S. McKay by
Publication details: New York American Management Association 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8 M 478 M.

2230.
Marketing communications Decision making between Buyer and Seller by E. Carn by
Edition: 2nd edn.
Publication details: New York John Wiley & Sons 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.8:384 C 891 M.

2231.
Market and sales forecasting a total approach by G.J. Bolt by
Publication details: New York John Wiley & Sons Inc. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.818 B 694 M.

2232.
Repeat-buying theory and applications by A.S.C. Ehrenberg by
Publication details: New York North-Holland Publishing Co. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.83 E 33 R.

2233.
Economical for consumers by L.J. Gordon and S.M. Lee by
Edition: 6th edn.
Publication details: New York Van Nostrand Reinhold Co. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.83 G 663 E.

2234.
Consumer choice behavior a congnitive theory by F. Hansen by
Publication details: New York Free Press 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.83 H 233 C.

2235.
Readings in consumer cooperation by
Publication details: Bombay Asia Publishing House 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.83 I 61 R.

2236.
Consumer market research handbook edited by R.M. Worcester by
Publication details: London McGraw-Hill Book Co. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.83(02) W 922 C.

2237.
Marketing The management of distribution channels by M. Guirdham by
Publication details: Oxford Pergamon Press 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.84 G 965 M.

2238.
Payment systems selected readings edited by T. Lupton by
Publication details: Middlesex Penguin Books 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 658.884 L 966 P.

2239.
Advertising management Selected readings by H.W. Boyd and J.W. Newman by
Publication details: Bombay D.B. Taraporevala Sons 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 659.1 B 789 A.

2240.
Economics of advertising by R. Schmalensee by Series: No. 80 ; Contributions to economic analysis
Publication details: London North-Holland Publishing Co. 1972
Availability: Items available for loan: Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute (1)Call number: 659.1.003 S 347 E.

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