TY - BOOK AU - Nuthall,P.L. TI - Farm business management: the human factor T2 - CABI Books SN - 9781845935993 PY - 2009/// CY - WallingfordUK PB - CABI KW - farm management KW - goals KW - decision making KW - targets KW - psychological factors KW - choice KW - agribusiness KW - objectives KW - tests KW - psychology KW - leadership training N2 - The underlying economic factors that effect primary production are frequently studied and written about - soil quality, animal health, climate, machinery - but this is the first book to explore the role of the psychology of the manager running the farm business, the person responsible for staff, strategic decisions and financial success or failure. The book will address fundamental questions such as the process of decision making, personal skills, and methods to improve managerial ability. It is an essential reference for farm managers and students in farm economics and management UR - https://doi.org/10.1079/9781845935986.0000 UR - https://www.cabidigitallibrary.org/action/showBook?doi=10.1079%2F9781845935986.0000 ER -