TY  - BOOK
AU  - Lindgreen,Adam..[et al]
TI  - Market orientation: transforming food and agribusiness around the customer 
T2  - Food and agricultural marketing series
SN  - 9780566092084 
PY  - 2010///
CY  - Farnham, Surrey, England, Burlington, VT
PB  - Gower
KW  - Agricultural industries
KW  - Food industry and trade
KW  - Farm produce
KW  - Marketing research
KW  - Agrarprodukt
KW  - Kundenorientierung
KW  - Marketing
ER  -