Kleppner's advertising procedure by J. Thomas Russell and W. Ronald Lane.

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Material type: Text

TextSeries: The Prentice hall series in MarketingPublication details: Englewood Cliffs, N.J. Prentice Hall 1990Edition: 11th edDescription: xviii, 718 p. ill. some col. 29 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute	659.1 (Browse shelf(Opens below))	Available		199317

Rev. ed. of: Kleppner's advertising procedure / by Thomas Russell, Glenn Verrill, W. Ronald Lane. 10th ed. c1988.

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