Dimensions of consumer behavior edited by J.U. Mcneal
Publication details: New York Appleton-Century-Crofts 1969Description: 446 pSubject(s):| Item type | Current library | Call number | Status | Date due | Barcode |
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Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute | 658.83 M 478 D (Browse shelf(Opens below)) | Available | 125452 |
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| 658.83 L 941 M Marketing research | 658.83 L 941 M Marketing research | 658.83 L941P Product policy and strategy | 658.83 M 478 D Dimensions of consumer behavior | 658.83 N 661 C Consumer decision processes | 658.83 R 649 I Innovative behavior and communication | 658.83 S 371 M Marketing research information systems and decision making |
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