Modern advertising practices and principles by H.W. Hepner
Publication details: New York McGraw-Hill Book Co. 1956Edition: 3rd ednDescription: 740 pSubject(s):| Item type | Current library | Call number | Status | Date due | Barcode |
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Prof. M S Swaminathan Library, ICAR: Indian Agricultural Research Institute | 659.1 H 529 M (Browse shelf(Opens below)) | Available | 83972 |
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| 659.1 G 336 A Advertising planning | 659.1 G 559 H How advertising is written and why | 659.1 H 326 I Industrial advertising and publicity | 659.1 H 529 M Modern advertising practices and principles | 659.1 K 59 A Advertising | 659.1 K 64 A Advertising procedure | 659.1 L 933 M Measuring advertising effectiveness |
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