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Going organic : mobilizing networks for environmentally responsible food production / Stewart Lockie, Kristen Lyons, Geoffrey Lawrence and Darren Halpin.

By: Contributor(s): Material type: TextTextPublisher: Wallingford, Oxfordshire, UK : CABI, 2006Copyright date: 2006Description: 1 online resource (viii, 239 pages) : illustrations, chartsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
Subject(s): Genre/Form: Additional physical formats: Print version:: Going organic.DDC classification:
  • 631.584 23
LOC classification:
  • S605.5 .G63 2006eb
Online resources: Also available in print format.
Contents:
Introduction -- Positioning Organics : the Global Context for Organic Foods -- Media Discourses : Capturing the Environment and Health Agenda -- Governing Organic Agriculture -- Producing Organic Foods -- Distribution, Trade and Retailing -- Consuming Organics : Mobilizing 'the Consumer' -- Organics Futures : Competition for the 'Green Market' -- Conclusion.
Abstract: This book sets out to assess the current situation of the organic agriculture/food sector, debunking a number of apparently common sense beliefs in the process, viz. that organic consumers are wealthy environmental and health extremists; that growth in the industry will inevitably undermine its environmental values; that the mainstream media are antagonistic to organics; and that the industry is driven by consumer demand. This book aims to make a practical contribution to the development of more sustainable food systems by exploring and revealing what it takes to get people involved in organics at each stage of the food chain.
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This book sets out to assess the current situation of the organic agriculture/food sector, debunking a number of apparently common sense beliefs in the process, viz. that organic consumers are wealthy environmental and health extremists; that growth in the industry will inevitably undermine its environmental values; that the mainstream media are antagonistic to organics; and that the industry is driven by consumer demand. This book aims to make a practical contribution to the development of more sustainable food systems by exploring and revealing what it takes to get people involved in organics at each stage of the food chain.

Includes bibliographical references and index.

Introduction -- Positioning Organics : the Global Context for Organic Foods -- Media Discourses : Capturing the Environment and Health Agenda -- Governing Organic Agriculture -- Producing Organic Foods -- Distribution, Trade and Retailing -- Consuming Organics : Mobilizing 'the Consumer' -- Organics Futures : Competition for the 'Green Market' -- Conclusion.

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Also available in print format.

Title from PDF title page (viewed August 15, 2013).

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