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Garden centre management / Ken Crafer.

By: Contributor(s): Material type: TextTextPublisher: Wallingford, Oxfordshire, UK : CABI, 2015Copyright date: 2015Description: 1 online resource (ix, 190 pages) : illustrations, chartsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
Other title:
  • Garden center management
Subject(s): Additional physical formats: Print version:: Garden centre management.DDC classification:
  • 635.068 23
LOC classification:
  • SB454.6 .C73 2015eb
Online resources: Also available in print format.
Contents:
Position -- Consumer behaviour -- Customer care -- Marketing -- Managing the team -- Developing staff -- Managing safety and security -- Stock management -- Productivity -- Future responsibilities.
Abstract: This book provides a practical approach to garden centre management that is backed up by management theory. The text covers consumer behaviour, staff management, security management, stock management, marketing and productivity. The book has 10 chapters and a subject index.
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Title from PDF title page (viewed October 14, 2015).

Also available in print format.

This book provides a practical approach to garden centre management that is backed up by management theory. The text covers consumer behaviour, staff management, security management, stock management, marketing and productivity. The book has 10 chapters and a subject index.

Includes bibliographical references and index.

Position -- Consumer behaviour -- Customer care -- Marketing -- Managing the team -- Developing staff -- Managing safety and security -- Stock management -- Productivity -- Future responsibilities.

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