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Phychological experiments in consumer behavior

Phychological experiments in consumer behavior edited by S.H. Britt - New York John Wiley & Sons Inc. 1970 - 416 p. - Wiley marketing series .

Subjects--Topical Terms:
Consumer Behaviour

Universal Decimal Class. No.: 658.83:150.72 / B 862 P

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ICAR-Indian Agricultural Research Library

Phychological experiments in consumer behavior