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Rural Marketing communications

Kothari, K.B., Murty, A.G.K.

Rural Marketing communications Role of opinion leaders in fertilizer promotion by K.B. Kothari and A.G.K. Murty - Ahmedabad Indian Institute of Management 1969 - 76 pp.

Subjects--Topical Terms:
Rural Marketing
Communication
Opinion Leaders
Fertilizers

Universal Decimal Class. No.: 301.155:631.8 / K 87 R

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Rural Marketing communications