Social marketing : influencing behaviors for good
Lee, Nancy,; 1932-
Social marketing : influencing behaviors for good - 4th ed. - Thousand Oaks, Calif SAGE Publications 2011 - xi, 502 p. : ill. ;
9781412981491
658.8 / L494S
Social marketing : influencing behaviors for good - 4th ed. - Thousand Oaks, Calif SAGE Publications 2011 - xi, 502 p. : ill. ;
9781412981491
658.8 / L494S